POWERLEAGUE PARTNERS HOMELESS WORLD CUP FOUNDATION
6 April 2009, Homeless World Cup Foundation and Powerleague have today announced a community partnership that will take the power of football to thousands of people who are homeless across the UK and the rest of the world.
Powerleague is the market-leader of 5-a-side football centres in the UK. The community partnership will make Powerleague centres available to run football coaching and leagues for people who are homeless in Scotland, England and Wales and for fundraising activities. 130,000 players at Powerleague centres will be invited get involved, raise funds and create change.
The Homeless World Cup Foundation uses football to energise people who are homeless to change their own lives. It was established to develop grassroots football projects in over 75 nations triggered by the world-class international football tournament, the Homeless World Cup, with the ambition to reach one million people who are homeless with the benefits of football.
Mel Young, Co-Founder and President, Homeless World Cup, said: “The Homeless World Cup Foundation has a huge ambition to reach one million players with the benefits of football. We cannot do this alone. Partnerships are key. If we all do something we can create powerful change in the world. We are very happy to be uniting with Powerleague to take football to the most marginalized group in society, to change lives and would like to invite more partners to get involved.”
Sean Tracey, Powerleague Chief Executive said: “We are delighted to be an official partner of the Homeless World Cup Foundation and lend our support to such a positive and life changing organisation. It represents the perfect fit for Powerleague as the UK’s number 1 5-a-side football operator.”
The Homeless World Cup has demonstrated that football has the power to change lives, to change the world. The impact is radical and profound with over 70% of players significantly changing their lives coming off drugs and alcohol, moving into homes, jobs, education, training, repairing relationships and becoming coaches or players with semi-pro teams. 94% claim to have a renewed motivation for life.
The first Homeless World Cup took place in Graz 2003 uniting 18 nations. Players represented their country and changed their lives forever. Over 70% of participants come off drugs and alcohol, move in to jobs, homes, education and even become coaches and football players. At the 6th Melbourne 2008 Homeless World Cup 56 nations were united with the first Women’s Cup and a legacy of 30 football programmes across Australia. The 7th Milan 2009 Homeless World Cup takes place from 6-13 September 2009.
For more information about the Homeless World Cup Foundation go to www.homelessworldcup.org and Power League go to www.Powerleague.co.uk.
ENDS
Notes to editors
About Homeless World Cup Foundation (www.homelessworldcup.org)
The Homeless World Cup Foundation uses football to energise and empower people who are homeless or excluded to change their own lives. It supports grass roots football development programmes in over 70 nations triggered by the Homeless World Cup, a world-class international football tournament. 77% of players change their lives significantly after participating.
About Powerleague (www.powerleague.co.uk)
Powerleague is the UK’s market leader in 5-a-side football with 43 purpose built centres and over 130,000 customers playing each week.
For more information please contact:
Kat Byles
Communications & Event Director
Homeless World Cup
+44 (0)7901 701334
kat@homelessworldcup.org
Gillian Alexander
Head of Corporate & Sponsorship
Powerleague Fives Ltd
0141-887-7758
Gillian.alexander@powerleague.co.uk
















